Privacy Policy

Last Updated: November 28, 2025

1. Introduction

SMC Analytics ("we", "us", or "our") is committed to protecting the privacy of our users. This Privacy Policy explains how we collect, use, and safeguard your information when you use our educational analytics service.

2. Information We Collect

2.1 Information You Provide

• Account information (name, email, educational institution)
• Authentication tokens for connected social media accounts

2.2 Information from Connected Platforms

When you connect your social media accounts, we collect publicly available metrics including:

• Video/post view counts
• Likes, comments, and shares
• Subscriber/follower counts
• Engagement rates and watch time
• Content metadata (titles, descriptions, publish dates)

2.3 Automatically Collected Information

• Usage data (features accessed, time spent)
• Device information (browser type, operating system)
• Log data (IP address, access times)

3. How We Use Your Information

We use collected information to:

• Provide educational analytics and insights
• Track student progress within the Social Media Course curriculum
• Generate performance reports for students and instructors
• Improve the Service
• Communicate with you about the Service

4. Data Sharing

We do not sell your personal information. We may share data with:

• Your educational institution (aggregate and individual progress data)
• Instructors in your enrolled courses
• Service providers who assist in operating the Service
• Legal authorities when required by law

5. Data Retention

We retain your data for as long as your account is active or as needed to provide the Service. You may request deletion of your data at any time by contacting us.

6. Data Security

We implement appropriate technical and organizational measures to protect your data, including encryption in transit and at rest, secure authentication, and regular security audits.

7. Children's Privacy

SMC Analytics is designed for students ages 13 and older. For users under 18, we comply with applicable laws including COPPA and FERPA. Parental consent may be obtained through participating educational institutions.

8. Your Rights

You have the right to:

• Access your personal data
• Correct inaccurate data
• Request deletion of your data
• Disconnect your social media accounts at any time
• Export your data in a portable format

9. Third-Party Links

The Service may contain links to third-party websites. We are not responsible for the privacy practices of these websites.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date.

11. Contact Us

For questions about this Privacy Policy or to exercise your rights, contact us at:

Email: privacy@alpha-1edtech.com